March 13, 2007
EVENT
Monthly meeting of the Northwest Coaches Association (NWCA)
TIME/DATE
Tuesday, March 13, 2007
-- Free pre-meeting workshop from 5:45-6:45 p.m.
-- Networking from 6:45-7:15 p.m.
-- Program from 7:15-9 p.m.
PRE-MEETING WORKSHOP DETAILS
Get Clients Now!
C. J. Hayden
C.J. Hayden, author of Get Clients Now!, will demonstrate, in her fast-paced, focused presentation, how to create an endless stream of clients by doing a few simple things each day. You will learn what powerful actions steps you can take to get clients, and:
o What really works to market your coaching practice... and what doesn't
o How to diagnose your marketing ailments with the Universal Marketing Cycle
o Discover the missing ingredients that have prevented your marketing from being successful
o Break out of "analysis paralysis" and make the right choices about spending time & money on marketing
o Set yourself up for success with an instant marketing action plan
C.J. Hayden is the author of Get Clients Now!, the marketing bible for thousands of coaches. Since 1992, she's been helping self-employed professionals make a better living doing what they love. C.J. has taught marketing for John F. Kennedy University, Mills College, SCORE, and the U.S. Small Business Administration. She writes on marketing for Home Business, RainToday, and About.com. For more about C.J. and her free marketing tools for coaches, visit www.getclientsnow.com . For more about the Coaches Make a Difference Initiative, visit www.squidoo.com/makeadifference .
PROGRAM DETAILS
Guest Speaker:
C.J. Hayden
Topic: The Portland Coaches' PR Kit
Description: Portland area coaches can all become more successful if we work together to promote the coaching profession in our own community. Join us for a working session led by C.J. Hayden to create a public relations kit for NWCA and its coaches. Tools for this session are being provided by the Coaches Make a Difference Initiative, an international, nonpartisan, volunteer project to help coaches make a better living. Here's what we'll be doing:
o Learn tips and tricks for getting your message across to the media
o Discover the essential elements of a successful PR campaign
o Work together in small teams to develop real-life PR tools for Portland coaches
o Find out how to create a press release, talking points about coaching, and coaching PR events
o Contribute to the international effort underway to help more coaches succeed
COST
$15 for guests and non-member coaches; free for chapter members.
REGISTRATION
Pre-registration not required
LOCATION
Our meeting will be held at Days Inn City Center, 1414 SW 6th, Portland OR 97201, 503-221-1611. Parking is available.
